SHOPitLA enjoyed our two days in San Jose celebrating eBay 15th anniversary and learning and partying with eBay sellers and employees.
The tag line of the event was “eBay, You’re in Business”. This rang true. The top sellers view eBay as their business partner, and who would not want to be in business with the largest online seller in the world! I was glad to see eBay focusing on the ‘business” of selling to the world: best practices for sellers, customer services, new tools to list and manage your online business, guideline for customer service, improved checkout and shipping tools.
1. SELL, SELL SELL! Of course this is not a new idea. But eBay is encouraging sellers to sell on all platforms, including your own eCommerce site (and I did hear Amazon mentioned once!). There was a lot of buzz about eBay Classifieds and eBay mobile. I encourage all sellers to sell everywhere and check out all of these options!
2. SHIP, SHIP, SHIP! eBay introduced “green” reusable shipping boxes for sellers. We will let you know how this program works, I think it is a great idea not only for the environment, but for eBay branding. Also, everyday eBay, USPS, and PayPal and improving the experience for international buyers and assisting sellers in working with the international community that so badly wants to buy from American sellers.
3. BIG PLANS FOR 2011! The checkout buying experience on eBay is complicated for many buyers. eBay plans to introduce a proper shopping cart next year to solve that problem. All sellers will use that cart and hopefully this is enable buyers to buy more! This uniform checkout system will also aid sellers with the problem of unpaid items.
If you were at any of the eBay on Location events, please share you thoughts too!

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