Journalism With An eBay Twist

Saw an interesting article the other day.

Daniel Altman suggests that auctions might be the future of journalism.

With many potential buyers and sellers in the market for journalism, how can freelancers and editors assure themselves of the greatest possible gains from trade? The answer, as in many markets, is an auction - or, to be precise, two auctions.
[Huffington Post]

The first auction is where reporters pitch their stories and editors bid on them. The second auction is the reverse process: editors post stories or coverage they need and freelance reporters bid on them.

As Altman suggests in the article, "What is the future of large-scale journalism? Meg Whitman [former-CEO of eBay] might know more about it than Rupert Murdoch."

-JL
http://www.shopitla.com/